In 2004, Smirnoff trialled a new blend of vodka in the UK and Canada called Smirnoff Penka. Marketing and distribution were handled by The Reserve Brands of Diageo plc. As of 2007 [update] Penka is no longer available in the UK. [10] Smirnoff was mistakenly targeted for boycotts during the Russian invasion of Ukraine; however, despite its Russian origin, the brand is owned by British company Diageo and for the US market is manufactured in Illinois. [2] Smirnoff numbers [ edit ] Smirnoff's number and other information is shown at the bottom of the label. Depicted here is No. 63 — Smirnoff Twisted V Green Apple. Before the Smirnovs fled Russia, there was a brief period in which the state took control of the business. (In theory it was to rein in corruption and alcoholism, but it did end up making the country hundreds of millions of dollars). Smirnoff is gluten-free. Smirnov ( Russian: Смирновъ) can be seen as the Russian version of Smirnoff vodka. It is made by the Smirnov Trading House, a company that is part of a joint venture by Russia's Alfa Group and Diageo set up in February 2006. [18] The full title of the Smirnov Trading House is The Trading House of the Heirs of P.A. Smirnov.

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a b c "Stoli Vodka, Smirnoff – neither made in Russia – being dumped out as states boycott". 28 February 2022.Asimov, Eric (26 January 2005). "A Humble Old Label Ices Its Rivals". The New York Times . Retrieved 7 April 2010. Smirnoff Ice, 5% ABV. In the United States, it is a malt beverage; elsewhere it is vodka-based. Labeled as "Spin" in South Africa. Smirnoff Vodka and Cranberry Juice. Smirnoff No. 21 vodka premixed with Ocean Spray Cranberry Juice in a 250-ml can. Smirnoff Sours Berry Lemon. Smirnoff No. 21 Red Label vodka flavoured with berry and lemon in a 500-ml, 750-ml, or 1 liter bottle. During the 1990s, one of Pyotr Smirnov's descendants started producing Smirnov (Смирновъ) vodka in Russia, claiming to be "The Only Real Smirnov." [6] After a number of lawsuits, Smirnoff successfully reclaimed its trademark, while in 2006 Diageo concluded a joint venture deal with the Smirnov company. [7]

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Smirnoff Sours Green Apple. Smirnoff No. 21 Red Label vodka flavoured with green apple in a 500-ml, 750-ml, or 1 liter bottle. [2014] Smirnoff Red, White and Berry. Assorted berry flavored vodka, launched as part of the 2016 presidential election. Limited edition. 30% ABV.A 2013 study found that Smirnoff malt beverages were the second-most popular brand specific alcohols consumed by underage youths in the United States. [13] Top 10 best-selling vodka brands". www.thespiritsbusiness.com. 23 June 2015 . Retrieved 30 May 2017.

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Bond revealed his preference for the vodka brand in the 1962 film “Dr. No. ” If you want to make sure you’re imbibing 007 style, use Smirnoff vodka in your Bond-inspired vodka Martini (shaken, not stirred). Smirnoff has options for health nuts. a b Himelstein, Linda (2010). The King of Vodka: The Story of Pyotr Smirnov and the Upheaval of an Empire. HarperCollins. ISBN 978-0-06-085591-8. In a 2005 New York Times blind tasting of 21 vodkas, Smirnoff won as the "hands-down favorite". [11] While the most popular Smirnoff No. 21 is 80 proof, the brand also makes 90 and 100 proof vodkas. Smirnoff is kosher.Today, over 150 years after the brand was created, Smirnoff vodka is sold in 130 countries. Smirnoff Ice was used in frat hazing.

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The vodka producer wasn’t just looking to get everyday people tipsy. Smirnov wanted to earn the exclusive contract to supply vodka to the tsar of Russia at the time, Aleksandr III Aleksandrovich. And he did, in 1886. Next time you see someone wincing after a shot of Smirnoff, remind them they’re drinking the preferred libation of royalty. Tolstoy and Chekhov tried to shut Smirnoff down.Smirnoff North (previously Smirnoff Norsk). This is the classic Smirnoff No. 21 Red Label vodka flavoured with Nordic berries. In the United Kingdom and some other markets, it is called Smirnoff Nordic Berries. Smirnoff Classic Mix. Smirnoff No. 21 vodka premixed with either lime soda or cola in a 70-cl bottle. In 2016, Smirnoff introduced two new Smirnoff Ice flavors: Electric Mandarin and Electric Berry. Also in 2016, Smirnoff introduced the new Spiked line, available in Original, Screwdriver, and Hurricane Punch, as well as their Sourced line of fruit juice vodka, available in Ruby Red Grapefruit, Pineapple and Cranberry Apple. Ryan, Bill (19 February 1995). "Smirnoff White Whiskey -- No Smell, No Taste". The New York Times . Retrieved 8 May 2013.