Since then, Bare Naked Foods has gone from strength to strength and is now on the shelves of big-name grocery stores.

I had no experience in the food sector, apart from being a foodie at home. Since my company’s incorporation, and with the help of thepeter Jones? team, I have learnt so much about this industry. Bare Naked Foods is a brand of plant-based noodles, protein noodles, and rice that are low-carb, low-calorie, and have zero fat in them. They are also 100% vegan friendly. Konyaku noodels are essential to my dietary plans, and the Barenaked brand is a significant technological advance; the noodles are white rather than clear, and in strands rather than bunches - so are superior to other brands. Set realistic goals and work hard to achieve each one. You are not a success because you have a great idea; even the best ideas fail because a founder has made a wrong decision. Be willing to learn, work hard and never give up.Getting your goods into a big supermarket can be transformational (5) What made you want to take part in Dragons? Den? Having more confidence in my abilities. Sometimes even managing directors have bad days! What one thing do you wish you’d known when you started?

It's one of the hardest roads you can ever go down but the rewards are amazing and I’m not talking just financially – one year after I appeared on Dragons' Den, my son Oliver-Jude was born. Personal growth Biggest luxury: When Barenaked Foods founder Ross Mendham went on BBC investment show Dragons’ Den in 2013 to pitch his business it had been in operation for two years. Set up to provide low carbohydrate and gluten-free products, goods have now reached the shelves of major supermarket Morrisons. We have a turnover of 600, 000 as of June 2015, a 110 per cent increase on the previous year. With our extended distribution, turnover for the next year will hit 1m. I started off by importing 3, 000 units of product, and now we import 80, 000 units every six weeks.Ross was given initial funding from his future father-in-law, to get the business started. He travelled to the Chamber of Commerce, in China, to find out more about noodle manufacture. I don’t have ANY regrets. Any decision I make I stand by. Even if I was wrong, I learn by it and it makes me a better businessman. What is the most common serious mistake you see entrepreneurs make? Ross Mendham is the Managing Director and brain behind Bare Naked Foods. He took his idea of low-carb, low-calorie, and zero fat noodles and protein noodles to the Dragons in season 11. How hard and competitive the food industry is and how difficult it is to create a recognised food brand. I still would have done it though! The tougher something is, the more I want it! Business book: The only downside is the chicanery around declared weights (common to all konyaku noodle suppliers), which makes price comparison treacherous; as the noodles must be delivered in liquid, the drained weight vs full weight is rather important. Barenaked seems to be delivered in a minimum amount of liquid (good) but the drained weight is 350g, not the 380g claimed.