Timex x Coca-Cola 1971 Unity Watch Collection

Product Information

Set atop a hillside, the iconic Coca-Cola commercial features a diverse group of young people singing in perfect harmony. The collection is reflective not only of the era in which the commercial aired but conveys Timex’s rallying cry and WE DON’T STOPTM message of hope and a future where people around the world can be brought together again to achieve a common mission of unity. The splashy tutti-frutti graphics use all the real estate allowed on the little 34mm Timex T80. I guess this is a nod to psychedelia. Like the others, it does look like a promotional item attained by sending in bottle caps. Colorful and commemorative, the three limited edition watches celebrate a timeless message of love and harmony – just as relevant today as it was 50 years ago. Detailed with nostalgic 70s-inspired designs that evoke the spirit of unity, the timepieces in this capsule are a cheerful reminder to embrace opportunities for connection and move through the world with compassion. Slightly worse is the Timex Q with a more colorful dial reading PEACE. I see a theme here. There’s a wee Coca-Cola logo in a singular proper red color underneath. If you like oddly colored rainbows, there is that too. I quess it’s okay if you’re into that sort of thing. While the industries of these outstanding American businesses differ, they share a common belief in each of their products, whether an antique watch or an ice-cold bottle of Coke. What do Timex India and Coca-Cola have in common? Asking someone for a bottle of Coke equated to the gesture of asking someone for the time. Beliefs of overcoming obstacles, starting a decent dialogue, and forming a connection.

Set atop a hillside, the iconic Coca-Cola commercial features a diverse group of young people singing in perfect harmony. The collection is reflective not only of the era in which the commercial aired but conveys Timex’s rallying cry and WE DON’T STOP™ message of hope and a future where people around the world can be brought together again to achieve a common mission of unity. This collection was created in collaboration with the very well-known brand of refreshing beverages Coca-Cola, to remind us of its iconic "Hilltop" commercial. In 2021, this advertisement, which was a huge marketing success, celebrated half a century since it was aired.

MONDOTTICA LAUNCH DEBUT COLLECTION WITH ALLSAINTS

What gets labelled “white supremacy” is just the tribalism to which every successful group around the world has adhered throughout history. The truly insidious “White Man’s Burden” white supremacy is that practiced by globalist and progressive whites. That idea that everyone in the world needs white people to save them through interventionism and immigration. In troubled times, small moments of joy can change the world. We learned this half a century ago when, during an era of turmoil and division, the simple act of sharing a Coke became a rally cry for tolerance and hope,” said Kate Dwyer, Senior Director of Global Licensing for Coca-Cola. “Now, we are proud to honor the enduring spirit of our legendary ‘Hilltop’ commercial as part of the 1971 Unity Collection.” The digital Timex T80 blends brilliant and whimsical color with a timeless message of compassion and peace by playing the legendary song ‘Hilltop’: ‘I’d like to teach the world to sing (in perfect harmony).’ Combine it with your next Indo-western ensemble to make a statement while remaining elegant.

What an entry level white person with some nerve should do next time an old white partner or executive is going off about the importance of diversity in a group setting is ask, if diversity is so important, why don’t they exit their leadership position and open it to a “diverse” candidate. That is a particularly powerful question because on its face value it is “woke”, but underneath it undermines a cynical coward trying to cling to power by throwing less fortunate people under the bus. In the same way you offer to buy someone a Coke®, the act of asking for the time is a meaningful gesture -- a way of bridging differences, striking up good conversation, and finding community," says Shari Fabiani, Senior Vice President Brand Marketing and Creative for Timex Group. "We are dedicated to bringing quality timekeeping to all and have always believed in making time for community. We're thrilled to team up with Coca-Cola in their original message of solidarity and continuing to inspire the world to sing together in perfect harmony." The classic quote from the jingle, “I’d Like to Buy the World a Coke,” became a campaign slogan for sensitivity and wish almost overnight, elevating the bottle from a remedial course enjoyed by millions around the world—to a richer notion that still represents a shared experience between all people even now. What is the first thing that comes to your mind when you hear “I’d Like To Buy the World A Coke?” The famous Italy Hilltop 1971 commercial of Coca-Cola comes to life in front of your eyes. What if you could experience the same emotion through a watch? The renowned Q Timex, detailed with vintage hues and designs from the 70s, is an iconic sign of peace evoking a spirit of love and togetherness. Screaming vintage, you can pair this watch with formals, Indian wear or even for a soiree. Q Timex, detailed with vintage hues and designs from the 70s.As for Timex India, its rich history resonates with the unity collection. From symbolising independent women in the 20th century to earning the name of people’s watchmaker, this brand is an embodiment of impeccable craftsmanship, quality and design. Rebel watchmakers for a cause right from 1854, its utilitarian nature makes it a preferred choice. You’ve got the brawn, I’ve got the brains. Let’s make lots of money.Both parties bring something different to the table. Problem: Coca-Cola may dwarf Timex, but both are big old companies that have seen better days. Are they grasping at the same straws? The intricacies, loud colors, and tinge of nostalgia add a celebratory element to this launch. The timeless spirit of togetherness, optimism, love, and wishfulness is a cheerful reminder to seize opportunities for bonding whenever they present themselves. Commemorating the colourful 1970s, the three limited edition watches celebrate a timeless message of love and harmony – just as relevant today as it was 50 years ago. Detailed with nostalgic 70s-inspired designs that evoke the spirit of unity, the timepieces in this capsule are a cheerful reminder to embrace opportunities for connection and move through the world with compassion. Timex®, a world leader in watchmaking and craftmanship, released a limited-edition collection of vintage-inspired watches, in partnership with Coca-Cola®. The capsule collection brings together two iconic American brands, Timex and Coca-Cola, to herald an enduring message of tolerance and hope. Meant to inspire watch-wearers around the world to make time for what matters – peace, love, and harmony – Timex released three commemorative styles created to celebrate Coca-Cola’s time-honored 1971 “Hilltop” commercial and the unity message it portrays.

Make time for peace, love and harmony with the Timex x Coca-Cola Unity Collection, featuring '70s-inspired editions of the Q Timex, Timex T80 and Timex Standard. In the same way you offer to buy someone a Coke®, the act of asking for the time is a meaningful gesture — a way of bridging differences, striking up good conversation, and finding community,” says Shari Fabiani, Senior Vice President Brand Marketing and Creative for Timex Group. “We are dedicated to bringing quality timekeeping to all and have always believed in making time for community. We’re thrilled to team up with Coca-Cola in their original message of solidarity and continuing to inspire the world to sing together in perfect harmony.” The Hilltop commercial for Coca-Cola was one of the most persuasive advertising of all time. Its themes of peace, love, harmony, and hope perfectly characterized the changing cultural scene of the 1970s when it was first broadcasted in 1971. So what the hell 1971 is about? Why commemorate that crappy year? As if this wasn’t crass enough already, it’s all about a commercial. Apparently that stupid “I’d like to buy the world a Coke” commercial is a half century old. Like Timex and Coca-Cola, the so-called “Hilltop” ad was a really big thing at the time.Set atop a hillside, the iconic Coca-Cola commercial features a diverse group of young people singing in perfect harmony. The collection is reflective not only of the era in which the commercial aired but conveys Timex's rallying cry and WE DON'T STOP™ message of hope and a future where people around the world can be brought together again to achieve a common mission of unity. They also give you the bird. As I mentioned last week, pale blue on white is bad contrast. But there is a little dove there. As a symbology expert, I know that this denotes peace. Maybe it means more. More importantly, that eponymous band is not saying 1971 to me at all. It looks almost like carbon fiber with racing red stitches because they didn’t use enough of the proper color on the dial. It also brings out the sentiment of affordability with its price range of INR 7995/- to INR 13995/-. They assembled a global sampling of young soft drink consumers in native garb and spaced them out in formation as they held their bottles like rifles and lip-synched a schmaltzy jingle. It pans out, and they have to spell out that this is about UNITY (not to be confused with U.N.I.T.Y, which is more recent and more tightly-focused). The obvious subtext is to buy Coke. Timex has released a limited-edition collection of vintage-inspired watches, in partnership with Coca-Cola®. Bringing together two iconic American brands, this collection conveys an enduring message of tolerance and hope. Meant to inspire watch-wearers around the world to make time for what matters – peace, love, and harmony – Timex released three commemorative styles created to celebrate Coca-Cola’s time-honored 1971 “Hilltop” commercial and the unity message it portrays.

In troubled times, small moments of joy can change the world. We learned this half a century ago when, during an era of turmoil and division, the simple act of sharing a Coke became a rally cry for tolerance and hope," said Kate Dwyer, Senior Director of Global Licensing for Coca-Cola. "Now, we are proud to honor the enduring spirit of our legendary 'Hilltop' commercial as part of the 1971 Unity Collection." The original Timex Standard features a fierce and brilliant Coca-Cola logo, which gives the wearer a long-lasting smile. Timex Standard features a fierce and brilliant Coca-Cola logo, which gives the wearer a long-lasting smile. Colorful and commemorative, the three limited edition watches celebrate a timeless message of love and harmony – just as relevant today as it was 50 years ago. Detailed with nostalgic 70s- inspired designs that evoke the spirit of unity, the timepieces in this capsule are a cheerful reminder to embrace opportunities for connection and move through the world with compassion. Vintage-Inspired Drop Brings Together Psychedelic Colors and Retro Illustrations in Rallying Cry of Tolerance and Hope Its versatility allows it to be worn with athleisure or an all-white ensemble. If you need a touch of quirk, you know what to wear.The best of these is the Timex Standard. It’s just a three-hander with that signature Spencerian logo in disunified, inauthentic colors. Presumably this is a nod to varying skin tones, but it looks like an attempt at trademark infringement.