But that yankee is Tsugumi, an Omega who doesn't use suppressants and deals with his heats through sheer willpower. A lot of promotional images and prints have been made for the CD releases, Book Releases, and Qpa Campaigns.

Megumi, whose behaviour is different from other alphas, confuses Tsugumi and leaves him torn between rage and desire.Usually in most omegaverse narratives (and I've read a lot), the omega is immediatly corrupted by his desires and once he gives in, the dilemma results more towards the alpha. Not quite getting this whole love thing, Tsugumi decides the only way to deal with his confusion is to get rid of it-and Megumi too-with the help of his trusty lead pipe! This deluxe edition includes never-before-released material as well as a double-sided color insert and special cover treatment! A calm and collected Omega who is always worried about how Tsugumi handles his heats and social life.

Photographer Akihito Takaba takes on a risky assignment trying to document the illegal activities of the Japanese underworld. Megumi, an Alpha, son of the great Kokonoe Academy Chairman, goes to avenge his friends who were beaten by a yankee wielding a metal pipe. A tough-guy omega who believes he can control his heats through sheer willpower meets his match when he faces off with an alpha unlike any he's ever encountered before! YOU AFFIRM THAT YOU ARE OVER THE AGE OF 18 (OR, IF GREATER THAN 18, THE AGE OF MAJORITY IN YOUR JURISDICTION) AND ARE OF LEGAL AGE IN YOUR JURISDICTION OR RESIDENCE, OR POSSESS LEGAL PARENTAL OR GUARDIAN CONSENT TO ENTER INTO A BINDING CONTRACT.Furthermore, Megumi, despite falling in love with Tsugumi, manages to control himself and not make him his against his will. Tsugumi loathes all alphas because they consider omegas just tools for reproduction and has sworn to kill them all. When he captures its leader—the handsome, enigmatic Ryuichi Asami—in the crosshairs of his viewfinder, Takaba’s world is changed forever. Megumi, the son of the elite school’s chairman, takes it upon himself to avenge his pummeled friends, but when the time comes, all he finds is a fired-up Tsugumi reeking of pheromones and insisting he can control his heat through sheer willpower! A tough-guy omega who believes he can control his heats through sheer willpower meets his match when he faces off with an alpha unlike any he’s ever encountered before!

The Alpha of the Yamada Family, Harutsugu is a very over-the-top and Overprotective father to Tsugumi and Suzume. But all that changes when he finds the Death Note, a notebook dropped by a rogue Shinigami death god.

Due to the series' surprise popularity, it has continued to see translations in many languages, with the possibility of more to come.