This distinctive red toilet soap was originally produced in 1894 and contained carbolic, which gave it its bright colour and medicinal smell. Lifebuoy is now the world’s fourth most chosen FMCG brand, according to Kantar’s Most Valuable Global Brands 2022 rankings. Download Lifebuoy's fun educational activities here and appoint an H for Handwashing CEO to help spread the word in your community. Lifebuoy soap was delivered to soldiers during World War I, and when World War II broke out in 1939, the brand sent vans equipped with soap and hot showers to some of the worst-hit areas of the UK, so residents who no longer had access to basic amenities could wash. Soap can help to break apart this outer protective layer, trapping and helping remove these germs along with any other oils and debris that are present in our hands.

History [ edit ] 1902 ad for Lifebuoy Soap Magazine insert advertising Lifebuoy soap Lifebuoy Soap Packaging.The soap bar was designed to be an affordable, accessible way for communities to help protect themselves from illness, and Lifebuoy shared the message that washing hands with soap could help to prevent germs from spreading. On 15th October, Dr Ranj will educate over 100,000 children across the UK on the importance of handwashing and how it can help prevent the spread of viruses such as colds, flu and COVID-19. With its unique combination of ingredients, Lifebuoy provides maximum protection from germs and bacteria while still being gentle on your skin. We wanted to bring a product to market that would deliver value to consumers and to Unilever while further developing the liquid handwash market – a market we’ve seen grow exponentially since Covid-19,” says Khim-Yin Poh. Inspiring good hand hygiene practices underpins the brand’s strategy and its business model across all markets it operates within.

The first MRSAs discovered were 'superbugs' - which have developed resistance to antibiotics making it very difficult to treat. Across India, Indonesia, Vietnam, Bangladesh, and Pakistan, Lifebuoy has worked with telehealth service providers to give the opportunity of free digital healthcare to millions – especially in areas where physical healthcare centres are scarce. Army personnel are largely immune to the flu virus compared to Navy personnel who are not vaccinated frequently enough with flu infections.

When World War II broke out, Lifebuoy sent vans bearing the Lifebuoy brand to some of the worst-hit areas of Britain, equipped with hot water showers, towels and soap for residents who no longer had access to basic amenities, such as a place to shower. Whether you’re looking for a soap that provides superior protection or just an effective way to stay clean, Lifebuoy is the perfect choice! We ask for the security number from your payment card to prevent your account from being used fraudulently. Washing your hands with soap and water is a great choice for cleaning your hands and helping remove dirt and germs. Lifebuoy’s new formula contains a unique blend of ingredients that support your skin’s natural way of protecting itself and enhances what your skin is already doing.

Through the Lifebuoy brand, we aim to make a difference by creating quality, affordable products and promoting healthy hygiene habits. Get in touch with Unilever PLC and specialist teams in our headquarters, or find contacts around the world.The classic red bar of soap and its distinctive medicated carbolic scent was synonymous with cleanliness throughout the twentieth century. Edward Jenner, a doctor from England, tested his theory that a cow milkman with mild cowpox would never get smallpox by infusing pus from a cowpox ulcer into a young child. The final whistle may have blown on FIFA Women’s World Cup 2023™, but our Personal Care brands’ sponsorship of FIFA is just getting started with more still to come.

This was important because in Victorian England infectious diseases were the number one cause of death. Unilever International and Unilever Personal Care business group are the dream team when it comes to serving underserved consumers, markets and brands. If you're still not happy with the speed, try a newer browser such as Mozilla Firefox or Google Chrome.It gives consumers the option to reuse their own bottles, and uses less storage energy compared to larger products. Our recent focus has been in countries where we could make the most difference, where hygiene education could help reduce the incidence of pneumonia, diarrhea and life-threatening diseases. The medication summaries provided do not include all of the information important for patient use and should not be used as a substitute for professional medical advice. Originally a carbolic soap containing phenol, different varieties were later introduced without the medicinal carbolic smell, such as the coral-coloured Lifebuoy during the late 1950s and Lifebuoy Minty Refresher in 1966.