the study analyzed the average cost of 85 celebrity wines and liquors, then compared it to their average ratings using Vivino for wine and Distiller for liquor. Virginia Black is a rye-heavy blend of two, three, and four-year-old bourbons that should appeal to people who don't drink bourbon (via Caskers). These cookies allow us to create statistical analyses to determine which articles are the most popular. Strikingly presented- this is a collection of two- three and four-year old bourbons finished with a sweetly decadent flavour profile.

Virginia Black is a collaboration between multi-platinum selling Hip Hop icon Drake and Brent Hocking, the founder of DeLeón Tequila. Hocking struck a deal with the distiller MGP to create a blend of two-year, three-year and four-year bourbons. It’s not uncommon for an artist to attach their name to a liquor brand; it’s been done dozens of times.Bottled up in a gold-capped container that would look more at home on your grandmother’s perfume shelf—or perhaps on the cover of Drake’s throwback-themed album T ake Care—than at the local watering hole, the whiskey matches the aesthetic of Hocking’s Los Angeles office, which is replete with shag rugs and neon lighting.

Virginia Black broke the opening-day sales record in Drake's home province of Ontario (via The Spirits Business). I was pleased to see that it wasn’t a complete marketing ploy, and actually did possess an enjoyable quality. Acting used to be how I paid the rent," he said, "but I sold a tequila company for a billion f****** dollars. A shared passion for style, music, and the pursuit of taste led them on a quest to redefine whiskey.He’s cultivated the image of a more introspective, thoughtful artist, perhaps one who has real dedication to quality. He founded DeLeón tequila in 2009 and, after winning numerous awards, sold it to Diageo and Diddy in 2013. Hocking quite literally stumbled into a career—it turned out he had a rare nose, and today, he has launched two beverages associated with Hip-Hop Cash Kings .

Now, he’s got a new spirit backed by a younger rapper: Virginia Black whiskey, the first liquor venture undertaken by Drake , who ranks No. Even an insidery whiskey blog that dubbed Virginia Black “craptastic” commended it for not going the flavored-liquor route: “Finally someone has the balls to say, ‘Here, women, drink this—it’s whiskey.Whatever your choice, you’re sure to enjoy the smooth and subtle flavour sensations contained within this dark amber liquid. Bourbon is a particular subset of whiskey, and to be considered as such, a beverage must possess specific characteristics: It must be aged at least two years and contain 61% corn. As with all our gift hampers, the Virginia Black Whiskey Hamper will be packed with care and delivered by courier, so it arrives just as it left our warehouse – in perfect condition.

The distinctively styled bottle evokes the glamour and decadence of 70s nightlife and is sure to serve as a conversation point. By using a Rye forward bourbon mash bill and aged in American White Oak, Virginia Black is teeming with aromas of butterscotch, toasted oak and honeysuckle.Coming from Drake it had to be smooth because he is trying to appeal to club people and the ladies I assume. By using this Web site, you signify your assent to the Terms and Conditions and this Privacy Policy. Virginia Black is best enjoyed in several ways — it can be drunk neat, on the rocks or as the defining element of a decadent cocktail. Uniquely positioned to redefine American whiskey, Virginia Black will engage enthusiasts irrespective of spirits preference or experience.