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On September 19, 2009, KEWLopolis was re-branded as Cookie Jar TV, with its target audience shifted toward preschoolers. Since the early 1990s and 2000s, the network has expanded to countries including Canada, Mexico, Latin America, the United Kingdom, Ireland, Africa, and several Asia-Pacific regions.

Also, other PBS member stations maintain full-time or half-time subchannels with self-programmed and slotted PBS Kids content which may share channel space with other networks such as Create or a statewide political proceedings-coverage network. Many of these animated spin-offs featured storylines and settings that would not be credible or feasible in most live-action series (such as trips around the world and/or into space). Following the closure of its 4Kids TV block in 2008, Fox would not carry any children's programming at all for five years until the launch of Xploration Station. Cookie Jar TV ended its run on September 21, 2013, at which point Litton also took over programming CBS' E/I liabilities and Saturday-morning programming. On March 12, 1992, its namesake parent company was founded one month after Turner's plan was announced.NBC entered into a partnership with digital cable and satellite network Discovery Kids to provide original programming from the channel on NBC's Saturday-morning lineup in 2002; Discovery Kids ran on the network from September 14, 2002, to September 2, 2006. PBS has run daytime children's programming targeted at children between the ages of 4 and 12 since the network debuted on October 5, 1970, as did PBS's predecessor, National Educational Television, going back to roughly the mid-1960s. The block is best known for its branding and aesthetic, including its animated host, a robot named TOM, that was later voiced by Steven Blum. Printed advertisements for CN shows could appear in magazines such as Time, Entertainment Weekly and Sports Illustrated Kids until Time Inc.

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NBC and Litton Entertainment Expand Iconic 'The More You Know' Platform Into New Three-Hour Saturday Morning Programming Block". NBC replaced that block with Qubo, a three-hour " educational entertainment" block that debuted on September 9, 2006 (with accompanying blocks on co-owned Spanish network Telemundo on weekend mornings and on Ion Television once weekly), as part of a programming partnership between parent company NBCUniversal, Ion Media, Scholastic Corporation, Nelvana and DreamWorks Classics, that resulted in the creation of a companion digital multicast network on Ion Television's stations; the Qubo blocks on NBC and Telemundo ended on June 30, 2012, leaving only the Ion block and standalone Qubo Channel until their full closure on February 28, 2021. However, Turner kept much of the film and television library made before May 1986 (including some of the UA library) and formed Turner Entertainment Co. This is the second time CBS has dropped animated children's programming from its lineup; the network had previously used an all-live-action programming lineup for the 1997–98 season when the E/I rules took effect, but reverted to animated programming the following season.